SEO content marketing is about creating valuable, relevant, consistent content to attract and retain your target market. It’s essential for any business looking to add value and grow their online presence.
We specialise in writing content that’s right for your business.
The term “content marketing” is very broad and includes everything from copywriting to podcasts to video production. Content marketing is key to any business that wants to add value and grow its brand’s online presence.
We specialise in writing content that’s right for your business.
✓ Content that’s right: We take the time to understand your audience inside and out. We’ll write content that addresses, answers and solves their biggest pain points.
✓ Content that’s relevant: We investigate the true search intent of your web pages and write content that’s specifically tailored to the audience visiting them.
✓ Content that’s consistent: We identify your website’s biggest opportunities, create a content plan based on these, and stick to it. Consistency is key to building trust with your customers and Google.
✓ Content that’s results driven: At the start of your campaign, we take the time to learn and understand your goals. Whether it’s increasing brand awareness, generating leads for a specific service, or, of course, selling as many products as possible, we’ll deliver content that will achieve your goals.
Our team of writers immerse themselves in your brand and write content that matches your ideal tone of voice. We have 20+ years of experience writing engaging short and long-form content for hundreds of B2C & B2B businesses.
Local SEO is one of the best ways to build buzz and create a local presence in a community. We’ll create a localised SEO strategy targeting the areas you service and create dedicated landing pages for each. This helps you rank higher on Google for localised terms – such as “content marketing agency in Manchester”, opening the door to a new group of customers.
Every business has a success story to shout about, but not all of them do. We’ll write up your biggest, proudest, most successful client wins in a tried and tested structure that clearly lays out everything a prospecting client wants to know.
Informative, long-form content adds a lot of value to your website.
We’ll produce informative, user-focused blogs targeting every stage of the buying funnel, from awareness to conversion, to make their journey as swift as possible. This covers everything, including pillar pages, whitepapers, comparisons, reviews, cost articles, expert interviews and more.
The eCommerce space has never been more competitive, which is why high-quality content is essential for appearing higher on Google search. We put ourselves in the user’s shoes, writing relevant content for your category (CLP) and product (PLP) pages that, match their search intent and target the right keywords.
Newsletters are a great way to keep prospecting customers in the buying funnel and retain them post-purchase. We’ll create visually appealing, easy-to-read and on-brand email campaigns designed to achieve high open and click-through rates.
Effective landing pages are essential for converting leads into customers. We design attention-grabbing, SEO-friendly landing pages that reflect your brand to boost engagement and drive conversions. Not only are they captivating, but they are also optimised for mobile, desktop, and tablet.
We’ll create data-driven, in-depth, and well-presented reports to establish your business and employees as industry thought leaders. This is not only a great way to generate new leads but also a great resource to support your product offerings.
→ Get your brand in front of the right audience. Our social media team is ready with game-changing ideas to transform your online presence.
→ Your website should be something to shout about. Our web designers inject life into your website while working closely with the content creators to ensure it looks its best and effectively showcases your brand.
The term “content marketing” is very broad and includes everything from copywriting to podcasts to video production. SEO content marketing focuses on creating valuable, relevant and consistent content for your website.
When done right, it’s a highly valuable strategic approach to marketing that engages your target audience with valuable, problem-solving, and trust-building information while being optimised for relevant keywords to improve search visibility.
Are you trying to grow your business? Is the quality of leads generally poor? Is your industry highly competitive? If you answered yes to any of these, then content marketing is probably right for your business.
E.E.A.T stands for Experience, Expertise, Authoritativeness, and Trustworthiness, and Google uses this concept to evaluate the quality of content.
We start with the onboarding process, which involves the initial technical set-up and campaign research in the first month. In the second month, we’ll start creating high-quality content and brand-optimised product pages to improve traffic.
Call us on: +44 (0) 161 941 5330 or email us: info@firstinternet.co.uk
Get in touch today!
